Archive for May, 2012

Cynamon at graduation

Mastering A Master’s Degree

Editor's Note: I asked Cynamon to write a post about her experience as she's our only MBA and we're very, very proud of her. She started as a link builder with us but has moved on to helping out on the content/social side. I recently graduated with my Masters of ...

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Johnny Rotten

Gettin’ Down to Writin’ Rotten Posts

To start, let me tell you something. I write because I can. Let me tell you something else. A lot of you can't. This isn't a how-to article; it's a testament of your bullshit; I see it often. I wouldn't have to write this if ...

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Salvador Dali on What's My Line

You Can’t Pull a Salvador Dali on Google

The following is a playful interview with imaginary and unscrupulous link builders. Please welcome our special guest! _____(your company here)______ Now let's let the folks at home know exactly what your line is: For the sake of having an example, lets say your line is Childrens Clothing. Now lets begin evaluating ...

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Dwight Mabe

Link Building Through Improvisation

First the background: I’ve been a musician since I was 5. I learned to read music and written English at the same time. Each is really nothing but a representation of creative thought expressed through a set of parameters and rules. Thought is not, in a language. When language teachers speak ...

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The Psychology Of Online Interaction

I'm new to this link building thing. Despite being employed for over a decade (often times with more than one job), I've never had an office job. You know, where you have a set schedule and get a whole hour(!) for lunch. The most intimidating aspect of the job, at ...

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Link Building At 3:00 AM: Are You Crazy?

No, no, I’m not crazy by any means. The simple fact is that I enjoy my days too much to spend them trapped within the confines of an office. Oh, did I mention, I work from home too. Indeed, my days begin at three in the morning each and every ...

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college links

EDU Links That Don’t Require Heavy Resources

EDU links are looked at as the holy grail of link building. While I think they're a little overrated, they are great for building a site's authority. The only issue is they can require quite a bit of effort and resources to acquire. Here's a method that doesn't take much at ...

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Breaking The Link Building Tedium

Out of everything I've ever done in SEO, link building is by far the most tedious and the most conducive to burnout. I never get tired of code issues or examining traffic sources, but building links by hand? Wow, it can kill you. I recently conducted an in-house survey of my ...

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How To Get More Juice Out Of A Sub-Par Guest Post

Everyone knows that writing superb content is the best way to approach guest posting. However, if you're doing a large scale link building campaign, it's not realistic to push out masterpieces several times a week. You're going to have a mix of subpar guest posts on subpar blogs that only ...

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